——An interview with Hou Dongrui, Director of the Shanghai Office of Baxter Instrument Co., Ltd. of Dandong City
Dandong Baxter Instrument Co., Ltd. is a well-known R&D base for particle size test instrument manufacturers and particle size testing technology. It is a high-tech enterprise in Liaoning Province, a software company in Liaoning Province, a contract-rebate enterprise in Liaoning Province, and a standing director unit of China Grain Society. And the deputy director unit of the test professional committee. At the 2012 Shanghai Pharmaceutical Exhibition, we had the honor to interview Mr. Hou Dongrui, Director of Shanghai Office of Baxter Instrument Co., Ltd. in Dandong City. Director Hou gave us a detailed introduction to the development history of the company and the new products and technologies of scientific instruments brought about by this exhibition. .
Constantly innovative development
Dandong Baite Instrument Co., Ltd. was established in 1995 and has a history of 17 years. In these 17 years, Baxter has been focusing on the research of particle size testing and instrument manufacturing. It has developed four series of 23 varieties including sedimentation particle size analyzer, laser particle size analyzer, particle image analyzer and powder comprehensive characteristic tester. In the past 17 years, Baxter has launched at least one new product every year. These new products all have their own new technologies or domestic and foreign patents, such as automatic alignment systems, accuracy calibration systems, single beam dual lenses, etc. . So far, Baxter has 19 patents, 8 invention patents, more than 50 proprietary technologies, 15 software registration rights, and two modern instrumentation production lines, with an annual output of various particle size analyzers and ancillary equipment up to 1200 units. set.
Today, Baxter's products have been sold to 32 provinces, cities, and autonomous regions throughout the country, and also exported to more than a dozen countries and regions such as the United States, Japan, Canada, South Korea, India, and Thailand. It has been widely used in the production, application and research fields of non-metallic mineral powder and metal powder as well as in the production, application and research fields such as cement, medicine, coating, pigments, dyes, pesticides, ceramics, chemical engineering, geology and so on.
Online and offline promotion
Baxter has been actively participating in various exhibitions and exhibited many excellent products at the exhibition. At the same time, it also gained many achievements. “The Baxter exhibition has mainly achieved three aspects. First of all, the popularity of Baxter and Baxter products has passed. The exhibition has been expanded to enable customers at home and abroad to learn about Baxter's business philosophy of honesty and trustworthiness, as well as the advantages of instrument performance, after-sales service and quality.Secondly, through the exhibition, we have further understood the needs of our customers and improved our own according to the needs of our customers. The instrument plays a better role in the product, and the most direct gain from Baxter's participation in the exhibition is the expansion of the market and the increase in sales. At times, the instrument can be sold directly and sales contracts signed.â€
In addition to participating in various physical exhibitions, Baxter also participated in the powder exhibition on the Internet, which has been for six years. When discussing the impact of network promotion and network promotion on Baxter, Mr. Hou described his opinions and feelings: “In today’s information age, the Internet has become an important part of our product or distributor promotion. One of the channels is that network promotion is an indispensable marketing tool. Baxter attaches great importance to network promotion and also displays our company and equipment through the online powder exhibition.Compared with traditional exhibitions, online exhibitions have greater The advantage is that it is a never-ending exhibition with a long duration and can receive customers at any time regardless of day and night, with low investment, wide coverage, and good results.Bet has accounted for overall sales in online sales over the years. About 30% of it is continuing to grow. In the future, Baxter will also do more work on network promotion."
Leading technology
Director Hou took us to the Bettersize2000 laser particle size distribution analyzer and explained to us: “This instrument is one of the highest performance laser particle size analyzers. Its advantages are simple operation, high accuracy, and a wide range of testing. The single-beam dual-lens technology pioneered at home and abroad has achieved a test range of 0.02-2000μm, and the overall performance of the system has reached the advanced level of similar products in the world.The biggest advantage of the Bettersize2000 laser particle size distribution analyzer is that the degree of automation is very high, only need to put After entering the sample, click the mouse and all operations will be automatically completed by the computer and accurate results will be obtained."
“This BT-2001 laser particle size analyzer is the first high-performance laser particle size analyzer for dry and wet methods in China. Its characteristic is that it can directly test dry powders. It is easy to operate, and the test speed is fast. Put the sample on the inside for two to three minutes. The data can be obtained, which is a universal laser particle size distribution meter, especially suitable for industries that cannot use the wet method for particle size testing (such as magnetic materials, medicine, cement, etc.) and comprehensive research institutions as well as universities and colleges.
"BT-1000 powder comprehensive characteristics tester is an instrument mainly used to evaluate the flow characteristics of powder, has a multi-purpose machine, easy to operate, good repeatability, flexible measurement conditions, suitable for a variety of standards. The test indicators of the instrument are mainly the angle of repose, collapse angle, fluidity, dispersion, bulk density and tap density. They are widely used in the pharmaceutical industry and the food industry and are an indispensable powder comprehensive property test. instrument."
Far more than similar advantages
China is the largest country in the particle size analyzer market. Its annual sales volume can reach more than 2,000 units. The particle size analyzer manufacturers all over the world have set up agents, offices, or branch offices in China to expand their sales. Naturally, China has also become a very competitive particle size meter market. With the development of the real economy in China, the growth rate of China's particle size analyzer market will still remain, but it will decrease compared with the growth rate in the past decade. In the next decade, the growth rate is expected to be 5%-10%. between.
In this highly competitive market, Baxter can far exceed similar products and become one of the well-known brands. It is inseparable from many aspects of its own work. For example, in terms of product quality control, Baxter implemented self-checking, mutual inspection, and special inspection policies to improve product quality and reduce failure rates. In addition, Baxter also set up offices in Shanghai, Beijing, Shandong and other places, narrowing the distance between the company and its customers, and providing customers with two years of free warranty after-sales service. These measures have been praised and praised by customers, making Baxter's laser particle size analyzer stand out in the fierce market competition and achieved excellent results.
At the end of the interview, Director Hou told us about the future development plan of Baxter. “As the major manufacturer of particle size analyzers, Baxter will further improve and strengthen the technical innovation and after-sales service. According to the needs of customers, special In the field, we have developed more new products and new technologies, such as on-line particle size analyzers and underwater laser particle size analyzers."
Focused on customer service and dedicated production of particle size meter products, Baxter makes us feel the unique charm as a famous brand. We believe that in the near future, Baxter will bring us more and better products.
Dandong Baxter Instrument Co., Ltd. is a well-known R&D base for particle size test instrument manufacturers and particle size testing technology. It is a high-tech enterprise in Liaoning Province, a software company in Liaoning Province, a contract-rebate enterprise in Liaoning Province, and a standing director unit of China Grain Society. And the deputy director unit of the test professional committee. At the 2012 Shanghai Pharmaceutical Exhibition, we had the honor to interview Mr. Hou Dongrui, Director of Shanghai Office of Baxter Instrument Co., Ltd. in Dandong City. Director Hou gave us a detailed introduction to the development history of the company and the new products and technologies of scientific instruments brought about by this exhibition. .
Constantly innovative development
Dandong Baite Instrument Co., Ltd. was established in 1995 and has a history of 17 years. In these 17 years, Baxter has been focusing on the research of particle size testing and instrument manufacturing. It has developed four series of 23 varieties including sedimentation particle size analyzer, laser particle size analyzer, particle image analyzer and powder comprehensive characteristic tester. In the past 17 years, Baxter has launched at least one new product every year. These new products all have their own new technologies or domestic and foreign patents, such as automatic alignment systems, accuracy calibration systems, single beam dual lenses, etc. . So far, Baxter has 19 patents, 8 invention patents, more than 50 proprietary technologies, 15 software registration rights, and two modern instrumentation production lines, with an annual output of various particle size analyzers and ancillary equipment up to 1200 units. set.
Today, Baxter's products have been sold to 32 provinces, cities, and autonomous regions throughout the country, and also exported to more than a dozen countries and regions such as the United States, Japan, Canada, South Korea, India, and Thailand. It has been widely used in the production, application and research fields of non-metallic mineral powder and metal powder as well as in the production, application and research fields such as cement, medicine, coating, pigments, dyes, pesticides, ceramics, chemical engineering, geology and so on.
Online and offline promotion
Baxter has been actively participating in various exhibitions and exhibited many excellent products at the exhibition. At the same time, it also gained many achievements. “The Baxter exhibition has mainly achieved three aspects. First of all, the popularity of Baxter and Baxter products has passed. The exhibition has been expanded to enable customers at home and abroad to learn about Baxter's business philosophy of honesty and trustworthiness, as well as the advantages of instrument performance, after-sales service and quality.Secondly, through the exhibition, we have further understood the needs of our customers and improved our own according to the needs of our customers. The instrument plays a better role in the product, and the most direct gain from Baxter's participation in the exhibition is the expansion of the market and the increase in sales. At times, the instrument can be sold directly and sales contracts signed.â€
In addition to participating in various physical exhibitions, Baxter also participated in the powder exhibition on the Internet, which has been for six years. When discussing the impact of network promotion and network promotion on Baxter, Mr. Hou described his opinions and feelings: “In today’s information age, the Internet has become an important part of our product or distributor promotion. One of the channels is that network promotion is an indispensable marketing tool. Baxter attaches great importance to network promotion and also displays our company and equipment through the online powder exhibition.Compared with traditional exhibitions, online exhibitions have greater The advantage is that it is a never-ending exhibition with a long duration and can receive customers at any time regardless of day and night, with low investment, wide coverage, and good results.Bet has accounted for overall sales in online sales over the years. About 30% of it is continuing to grow. In the future, Baxter will also do more work on network promotion."
Leading technology
Director Hou took us to the Bettersize2000 laser particle size distribution analyzer and explained to us: “This instrument is one of the highest performance laser particle size analyzers. Its advantages are simple operation, high accuracy, and a wide range of testing. The single-beam dual-lens technology pioneered at home and abroad has achieved a test range of 0.02-2000μm, and the overall performance of the system has reached the advanced level of similar products in the world.The biggest advantage of the Bettersize2000 laser particle size distribution analyzer is that the degree of automation is very high, only need to put After entering the sample, click the mouse and all operations will be automatically completed by the computer and accurate results will be obtained."
“This BT-2001 laser particle size analyzer is the first high-performance laser particle size analyzer for dry and wet methods in China. Its characteristic is that it can directly test dry powders. It is easy to operate, and the test speed is fast. Put the sample on the inside for two to three minutes. The data can be obtained, which is a universal laser particle size distribution meter, especially suitable for industries that cannot use the wet method for particle size testing (such as magnetic materials, medicine, cement, etc.) and comprehensive research institutions as well as universities and colleges.
"BT-1000 powder comprehensive characteristics tester is an instrument mainly used to evaluate the flow characteristics of powder, has a multi-purpose machine, easy to operate, good repeatability, flexible measurement conditions, suitable for a variety of standards. The test indicators of the instrument are mainly the angle of repose, collapse angle, fluidity, dispersion, bulk density and tap density. They are widely used in the pharmaceutical industry and the food industry and are an indispensable powder comprehensive property test. instrument."
Far more than similar advantages
China is the largest country in the particle size analyzer market. Its annual sales volume can reach more than 2,000 units. The particle size analyzer manufacturers all over the world have set up agents, offices, or branch offices in China to expand their sales. Naturally, China has also become a very competitive particle size meter market. With the development of the real economy in China, the growth rate of China's particle size analyzer market will still remain, but it will decrease compared with the growth rate in the past decade. In the next decade, the growth rate is expected to be 5%-10%. between.
In this highly competitive market, Baxter can far exceed similar products and become one of the well-known brands. It is inseparable from many aspects of its own work. For example, in terms of product quality control, Baxter implemented self-checking, mutual inspection, and special inspection policies to improve product quality and reduce failure rates. In addition, Baxter also set up offices in Shanghai, Beijing, Shandong and other places, narrowing the distance between the company and its customers, and providing customers with two years of free warranty after-sales service. These measures have been praised and praised by customers, making Baxter's laser particle size analyzer stand out in the fierce market competition and achieved excellent results.
At the end of the interview, Director Hou told us about the future development plan of Baxter. “As the major manufacturer of particle size analyzers, Baxter will further improve and strengthen the technical innovation and after-sales service. According to the needs of customers, special In the field, we have developed more new products and new technologies, such as on-line particle size analyzers and underwater laser particle size analyzers."
Focused on customer service and dedicated production of particle size meter products, Baxter makes us feel the unique charm as a famous brand. We believe that in the near future, Baxter will bring us more and better products.
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