With the rapid development of China's automobile industry in recent years, the entire automobile, parts and vehicle maintenance industry has experienced rapid development. According to the Development Research Center of the State Council, the Chinese automobile industry will maintain a rapid growth for 20 to 30 years. In 2005, the country’s total automobile ownership will reach 33.56 million, reaching 56.69 million in 2010 and reaching 13.103 million in 2020. The rapid rise of the automobile maintenance industry has attracted the attention of the industry.
It is reported that Shanghai has emerged from the automobile quick repair industry in 2001, and by the end of 2002, it has owned 16 fast repair chain brands and more than 80 auto repair shops. In April 2004, the Shanghai fast-repair chain brand has grown to 30 operating brands. The total number of stores reached 123.
These Shanghai auto repair industries are a variety of resource forms that are established by some companies with strong technical force, outstanding brand and certain strength, or joined by other brands led by other entities, or jointly promoted by multiple entities. And it has developed. These brands include New Focus Automotive Repair Services, Johnson & Johnson Express, Car Home and others.
At present, the Shanghai auto maintenance industry has developed in depth toward diversification. It integrates auto-cosmetics, decoration, express repair, maintenance, and quality sales, and it can also conduct vehicle inspections, insurance agency and other services. The purpose of this kind of store is to provide convenient, fast, and thoughtful services. It takes the form of chain, franchise, joint venture and cooperation to provide customers with branded and networked services.
Among them, the new focus has developed particularly rapidly, and the coverage of the network is quite extensive. It is currently the brand with the largest number of stores. The new focus is a subsidiary of Shanghai New Fox Group. Prior to the establishment of New Focus, New Focus Group including New Fox Auto Parts Co., Ltd. and New Focus Optoelectronics (Shanghai) Co., Ltd., is a large enterprise group focusing on the research, development and production of automotive lighting technology and high-performance automotive electronic devices. .
In 2002, the powerful New Fox Group took a close grasp of the many business opportunities brought by the WTO and launched a brand new brand of auto repair service—a new focus.